As anticipated, Nvidia Monday kicked off its CES 2025 keynote by unveiling the new RTX Blackwell family of GPUs. The centerpiece of the line is the RTX 5090. The card bears a striking resemblance to its predecessor but now sports 92 billion transistors, 4,000 AT TOPS, 380 ray-tracing TFLOPS, and 1.8 TB/s bandwidth.
The 5090 offered up some truly impressive real-time demos at the evening’s keynote, featuring deeply detailed graphics with complex textures and full ray tracing.
Nvidia claims that the new premium GPU is capable of outperforming the 4090 by as much as 2x.
The RTX 5090 runs a whopping $2,000. The RTX 5080, 5070 Ti, and 5070, meanwhile, run $999, $749, and $549, respectively. Indeed, there will be laptops running the 5070 that will cost hundreds less than the stand-alone 5090.
The company adds that the 50 series “delivers breakthroughs in AI-driven rendering, including neural shaders, digital human technologies, geometry and lighting.”

If you want to pick up a laptop with the top-end Blackwell GPU, meanwhile, that will be available starting at just under $3,000.
Laptops featuring the 5090, 5080, and 5070 Ti will be available beginning in March. RTX 5070 laptops arrive the following month. Acer, ASUS, Dell, HP, Lenovo, MSI, and Razer have all designed notebooks featuring the GPUs.
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After years of supply chain issues and increased AI-driven demand, CEO Jensen Huang insists that Nvidia is getting out in front of the manufacturing this time out.
“Blackwell, the engine of AI, has arrived for PC gamers, developers and creatives,” the executive adds. “Fusing AI-driven neural rendering and ray tracing, Blackwell is the most significant computer graphics innovation since we introduced programmable shading 25 years ago.”
“We used GeForce to enable AI,” Huang poignantly noted, “and now AI is revolutionizing GeForce.”
