Snap is launching new Lens Studio tools that AR creators and developers can use to build Bitmoji games, the company told TechCrunch exclusively. The company is releasing a Bitmoji Suite as well as new assets for games.
With Lens Studio 5.10, the new games assets offer developers new ways to build dynamic games Lenses, the company said. We’re getting a turn-based system to enable back-and-forth gameplay, as well as the ability to Snap and respond to a challenge or turn in the same game.
There’s also a new customizable Character Controller that supports different gameplay styles, including third-person, first-person, side-scroller, and top-down perspectives. The leaderboard has also been updated with new templates for start and end screens, a standardized and hybrid view of friends and global scores, and new friend-related metrics, like “friends who have played.”
The Bitmoji Suite brings new tools for personalizing and animating Bitmoji. Users can now design custom outfits for Bitmoji, generate stylized props, and animate them using Snap’s library.
The company is also launching a new collection of single-player and turn-based Bitmoji Game Lenses that users can play and challenge friends in. The new Lenses include Bitmoji Bistro, Bitmoji Buckets, and Beatmoji Blast.
Users can already play a number of game Lenses built by AR developers, but this is the first time Snap has introduced a collection of Bitmoji Game Lenses designed around challenging your friends.
“Lens Studio empowers our vibrant community of over 375,000 AR creators, developers, and teams to seamlessly build and publish Lenses, so we’re excited to give them even more tools to create,” the company said in an email to TechCrunch.
Disrupt 2026: The tech ecosystem, all in one room
Your next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register now to save up to $400.
Save up to $300 or 30% to TechCrunch Founder Summit
1,000+ founders and investors come together at TechCrunch Founder Summit 2026 for a full day focused on growth, execution, and real-world scaling. Learn from founders and investors who have shaped the industry. Connect with peers navigating similar growth stages. Walk away with tactics you can apply immediately
Offer ends March 13.
Snapchat also said that developers can register for a chance to win cash prizes for using Bitmoji Suite and Games assets with its Bitmojiverse Challenge.
