WaTunes Signs Warner Music, Opens Store Inside Facebook Walls

Detroit-based digital music company WaTunes has come to a licensing agreement with Warner Music Group, the third major record label to sign a deal with the startup after Universal and EMI.

Warner has licensed its full catalog of music for use in WaTunes’ brand new Facebook application, which essentially lets people purchase digital music through a full-fledged storefront without the need to leave the popular social networking site.

Thanks to the deal with Warner, WaTunes can now provide Facebook users with music from artists like The White Stripes, Seal, Madonna, Eric Clapton, Diddy, Ray Charles, and a lot more.

With the Music Store Facebook app, users can discover and purchase millions of songs in high-quality MP3 format thanks to a partnership with MediaNet. It’s far from the only Facebook application to enable users to do that (Lala springs to mind), but notably, you don’t even need to sign up for a WaTunes account to be able to stream 30-second versions of songs or buy and download full tracks and albums.

In addition, users can talk to friends while browsing the music store and share albums on their Facebook Wall of on MySpace, Twitter and other social networks.

We should note the WaTunes Music Store is U.S. only for now, and only accepts credit card payments through Facebook.

WaTunes recently announced that it aims to phase out its digital distribution services for independent artists and record labels. The company at the time said it would retain services for mobile applications, ringtones and licensing, but focus solely on its social platform and online marketplace going forward.

Techcrunch event

Disrupt 2026: The tech ecosystem, all in one room

Your next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register now to save up to $400.

Save up to $300 or 30% to TechCrunch Founder Summit

1,000+ founders and investors come together at TechCrunch Founder Summit 2026 for a full day focused on growth, execution, and real-world scaling. Learn from founders and investors who have shaped the industry. Connect with peers navigating similar growth stages. Walk away with tactics you can apply immediately

Offer ends March 13.

San Francisco, CA | October 13-15, 2026

Topics

, , , , ,
Loading the next article
Error loading the next article